Our recent joint YouGov study revealed 77% of the British population are members of at least one programme and 59% think every brand should offer one. 47% will spend more with a brand if they are a member of its programme. And 55% of members actively want partner rewards, not a brand’s own. Through our unique Partnership Engine™, brands can develop and secure better, more desirable rewards, experiences and oﬀers for their customers from partners; with higher perceived value all at lower, or even zero, cost. Click here to be inspired by our case studies in partnerships for loyalty & engagement and find out more about the UK’s biggest loyalty study here.