What we do

We are a multi-award winning Smart Brand Partnerships and Rewards Agency, devoted to producing brilliant data-fuelled partnerships that drive results across the UK, Europe and the globe. We specialise in loyalty and promotions.

We don’t just create partnerships and rewards because we think they will work; we create them because we know they will. We design brilliant partnerships and rewards based on the smart use of cutting-edge data and insight, using our specially built, award winning Partnership Engine™.

We believe that, by working together, brands can achieve more for less, against any marketing or business objective.

Explore how we work across all different types of partnerships: for reach and acquisition, for loyalty and engagement, for promotions and for innovation.

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Our Approach

Our approach is uniquely fuelled by data. Our award winning Partnership Engine™ enables us to create and deliver partnerships and rewards which are robust, exciting and, most of all, effective. We leverage our unique combination of customer, mechanic and partner data to create partnerships that really deliver.

Our process is easy, inspiring and proven. We make partnerships simple. Delivering significant customer and business value, high returns for you and your brand.

Our award winning Partnership Engine™ uses 3 data sets to create brilliant partnerships

1. Understands what people want

Uses robust data from YouGov and WPP to discover what the target audience really desires, unlocking the insights that matter.


2. Learn what works best

Leverages Mando’s ProNet™ database which contains 20 data points on over 3,000 rewards and partnerships, to identify what will work best.


3. Identifies who fits best

Analyses the Connect Partner Bank™, which contains over 2,000 fully audited brand partners to identify which partners will be the perfect fit.

Smart Partnerships Agency 

Our Work

Our Thinking and News

In our Engine Room, find out about the latest smart partnerships thinking and news, cutting edge loyalty data and insights, rewards advice and updates and our agency stories and successes. You can also find our market leading loyalty white papers here, developed in partnership with YouGov.

Our Expert Team

Backed by WPP, and part of Mando, our experienced team work together to ignite brilliant partnerships across the globe and can help your brand harness our unique data and approach to co-create partnerships and rewards constructed to drive real results.

Mando-Connect are always growing their team too – get in touch in our contact box below to find out more about what it’s like to work here.

Get in touch and find out how our Partnership Engine™ can help unlock your brand’s full potential.

Charlie Hills
MD & Head of Strategy
Jo Ashdown
Managing Partner
Becky Munday
Emma Dallaway
Senior Partnership Account Director
Isobel Finlayson
Account Director
Elliot Connolly
Partnerships Account Director
Mark Lewis
Head of Data Science
James Davies
Senior Partnership & Insight Manager
Katy Willcox
Project Manager
Oscar Finch
Senior Partnerships Account Manager
Kirsty Rome
Senior Partnerships Account Manager
Ella Corke
Account Manager
Jess Edwards
Senior Partnership Account Executive
Sophia Anyadike
Account Executive
Devlin Asiedu
Account Executive
Lauryn Hallett
Senior Design Executive
Leon Salter
Data Analyst

Contact Us

Get in touch and find out how our Partnership Engine™ can help unlock your brand’s full potential.

Mando-Connect Office

Sea Containers
18 Upper Ground
London, SE1 9RQ



+44 (0) 1296 717900





Mando Registered Office

27 Faraday Road
HP19 8TY


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